Friday, July 02, 2004
Request for Remarkable Stores
The ABA is looking for ideas from stores on how to make stores unique, memorable shopping destinations for customers. I'd like to put together a list of stores and their features from other booksellers and customers. Please send me store names and what they're doing.
from the BTW article:
"With that in mind, Bookselling This Week is asking independent booksellers -- who know a thing or two about making their stores stand out from the crowd -- a few questions:
What kinds of things are you doing to make your store a remarkable and fun place to shop?
What are you doing to drive customer traffic across that busy street and into your store (and away from the superstores)?
How do you ensure that customers talk about the store to their friends after they leave the premises?"
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from the BTW article:
"With that in mind, Bookselling This Week is asking independent booksellers -- who know a thing or two about making their stores stand out from the crowd -- a few questions:
What kinds of things are you doing to make your store a remarkable and fun place to shop?
What are you doing to drive customer traffic across that busy street and into your store (and away from the superstores)?
How do you ensure that customers talk about the store to their friends after they leave the premises?"
